Regional Research & Consulting Manager, IDC

Francis Hook joined IDC in April 2007 as a Senior Research Analyst to oversee IDC's Quarterly Executive Tracker for the MEA region, and support 'Rest of Africa' tracker programs (across technologies) and communications research in English-speaking Africa. In January 2008, he was promoted to Regional Manager, IDC East Africa and now has direct responsibility for IDC staff based in Nairobi, oversight of research and custom-work in the East Africa region, and general administration and support of business development initiatives related to standard IDC research and conferences. Francis has been involved with ICT research in Africa since 1997 and has been involved in diverse research projects in 14 African countries. He started his career in 1994 as a public relations officer with Software Technologies Limited (an East African Oracle distributor), before serving as research analyst/project officer for Telecom Forum Africa in 1997. In this role, Francis was responsible for coordinating various research and consulting projects, including a World Bank-funded capacity-building project in Kenya, Uganda, Tanzania, and Botswana. From 1998 through 2001, Francis served as BMI-Techknowledge Africa's research and operations manager for Kenya, where he handled and coordinated East Africa-specific research in the ICT space. From 2002 to early 2007, Francis worked independently on various ad hoc research projects in Africa including end-user research engagements in several African countries. Francis has a background in journalism and has been published in various local, regional, and international magazines and newspapers.